Frequently Asked Questions
How are the exhibitors chosen?
The selection committee will meet in January to choose the exhibitors. We are aiming for a balanced exhibition selecting, high quality, original work, that spans many different media, styles and subjects.
Is there a commission charge on sales?
No commission is charged on cash and cheque sales. (5% commission is charged on credit card sales – through our own machine - to cover administration costs – taken from the selling price.)
How do I fix to the walls?
The best method is to screw stubby screws directly into the board. Frames can be hung either using mirror plates or picture wire. Do not use hammer and nails because it runs the risk of damaging work on the other side of the partitions, also nails may pivot like a seesaw and your work could end up on the floor.
What marketing will be undertaken?
We haven't finalised the marketing campaign for the Brighton Craft Fair but it might be:
- 130000 leaflets distributed to relevant venues throughout Brighton, London, Kent, Surrey and Sussex, door to door delivery in Brighton and Hove, on-street distribution for the week before the fair.
- Piggyback mailings with connected organisations.
- High-profile street banners at strategic positions in Brighton and Hove – such as the street down from the station (Queens Road), the seafront and the main entrances to the city.
- Posters throughout Brighton and Hove.
- 2for1 tickets distributed through complementary organisations and through participating artists.
- Adverts in national and local arts magazines and newspapers.
- Websites and links.
- PR campaign hitting national and local media.
- Direct mail campaign to arts professionals, arts buyers and the local great and good.
- Media sponsors heavily promoting the fair locally.
Numbers of visitors for both the Art Fair and the Craft Fair seem to settled back to about 5000 spread over the 31/2 days but sales are growing year on year as more people come wanting to and prepared to buy work direct from the artists/makers.
